What percentage of Chinese ads for kids targeted food products, according to a notable study?

The figure of 82% reflects a significant finding from research on children's advertising in China, showing that a substantial majority of ads directed at children focus specifically on food products. This high percentage highlights the targeted nature of marketing strategies aimed at young consumers, particularly as children are often more impressionable and susceptible to food marketing tactics. By directing such a large portion of advertisements at food, companies effectively tap into children's desires and preferences, shaping their eating habits from an early age. This phenomenon raises important considerations regarding the ethical implications of marketing to children and the potential impact on their dietary choices and health.